ABOUT

Take advantage of our unique experience on both client-side AND agency-side marketing. At Breakaway, we pride ourselves on our flexibility: We can be your solo strategic marketing partner, or we can lean into creative resources as needed to be your boutique agency solution.

With our specialty model, we flex our team to custom fit each deliverable. Research, design, copywriting or shopper marketing - we gather the most skillfully matched people to the job.

This means turnkey, marketing gusto with less overhead to you.

Angie Hayes

ANGIE HAYES
Founder, Brand Strategist

Resident brand brainiac and founder of Breakaway LLC, Angie plays well with insights, analytics, intuition and others. Her passion is integrated brand marketing – engaging consumers across both consumer and shopper outlets. She loves insights that lead to creative solutions and results – as much as she loves her Bernese Mountain Dog. A 19-year plus veteran in the advertising and marketing industry, Angie has won a career award, the “REGGIE,” which celebrates the best in promotion and integrated marketing.

Alecia Drake

ALECIA DRAKE
Account Director

Collaborative, creative and attentive, Alecia has over 15 years of agency experience in integrated marketing communications. She has keen awareness of client service and creative development with experience on some of the “big dogs” in the automotive industry. There’s not a single person who doesn’t love a phone call or meeting with Alecia. Her thoughtful and personal approach can promise a bright light on your working day.

Emily McMahon

EMILY MCMAHON
Account Director

A passionate leader and inspiring team member, Emily thrives in the fast-paced, ever changing, world of shopper marketing. With over 15 years of experience working with brands and retailers, she’s an expert in brand strategy both brick and mortar and ecommerce. She has extensive CPG knowledge, with a focus on Natural/Organic, including new product launches. When she’s not walking the aisles of her local grocer, you’ll find her running a local trail – with a pouch full of new snacks.

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